With search engines such as Google replacing the Yellow Pages for most consumers, having your website rank high in the search results is a vital piece of a successful marketing strategy.
Search Engine Optimization (SEO) is the process of improving a website’s position in the natural/organic search engine ranking results for targeted keyword phrases.
For example, if you are a dentist in Dallas, you want your website to come up on the first page of the search engine results when someone searches for your keyword phrases, such as “teeth whitening Dallas” or “dental implants Dallas”.
Watch This Video To Learn More About SEO
Tom Ryan, Owner, Pro Service Plumbing, Allen, TX
Let’s face it, today’s consumer is bombarded with advertising messages – tv, radio, newspaper, direct mail, banner ads, unsolicited emails, billboards, magazine ads, etc., etc.
All of these are outbound or push marketing strategies. That is, the consumer wasn’t looking for the product or service, they were interrupted with a message about it.
With SEO, you are placing your message in front of consumers at the exact moment they are actively searching for what you offer. See the difference? Much higher acceptance rate and trust level.
If you’re a dentist looking to get more orthodontic, implant or cosmetic patients from the internet be sure and visit our dental marketing website.
Pro-ServicePlumbing.com had been paying a large company for several years to provide search engine optimization (SEO) services and were still not showing up on the first 10 pages (100 positions) in the Google search results.
We implemented our 15 Point SEO Program for them on October 10, 2008 and by December 15, 2008 they were on the first page of Google for every one of their primary keywords. In fact, they had 466 Page one rankings and 39 Page two rankings (Google, Yahoo & MSN).
Their website traffic count went from an average of 8 visitors per day to an average of 57 per day in a little over two months (a 710% increase).
Search Google for “plumber Allen”, “plumber McKinney”, “plumber Frisco” “water heater Allen”, “water heater McKinney”, “water heater Frisco”, “plumbing leak Allen”, etc.
These are very competitive keywords and notice they are ranked higher than several well established, much larger plumbing companies & directories.

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If you are a dentist, click here to learn more about our dental marketing programs including orthodontic marketing.