How Important is Internet Marketing for Local Companies?

According to a recent study by comScore, Inc. Local search (using search engines to find local businesses, products and services) grew 58% in 2008 to a total of 15.7 billion searches.

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Direct Response Marketing vs. Image Advertising

How many times have you seen a TV commercial or read an ad in the newspaper and thought “so what”. So you’ve been in business 10 years. So you have “great” service and low prices – so do your 47 competitors, and besides these days you better or your 11th anniversary celebration could turn into a going out of business sale.

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